Announcing Good Energy as the Official Training Kit Partner of Bristol Bears
Good Energy’s the official training kit partner of Bristol Bears
We’re proud to announce our sponsorship of Bristol Bears rugby union club, becoming their official training kit partner for the 2025/26 season.
In a landmark sponsorship deal for Good Energy, we’ll be lending our name to the Bristol Bears’ men’s and women’s training gear from next season.
Our first major sports sponsorship deal marks a significant step for Good Energy, as we look to build a cleaner, greener future through sport.
With Bristol Bears, we’re building a values-based partnership with a local club that shares our commitment to a better, more sustainable future, and we hope to engage fans to help us tackle climate change together.
Bristol Bears is a club with a rich history, strong connection to the community and a focus on progress. They don’t just talk about climate change, they take action, and as part of the wider Bristol Sport group, they’ve made a commitment to recognise, measure and reduce their environmental impact.
They’ve signed up to the UN Sport for Climate Action Framework and Race to Zero, with the goal of halving their carbon footprint by 2030 and reaching net zero by 2040, while key sustainability initiatives include:
- Newly installed floodlights at their home ground Ashton Gate, cutting energy use by 55%
- Recent toilet upgrades at Ashton Gate that will save around 18 million litres of water each year
- A wildflower and vegetable garden at their training ground, the High Performance Centre (HPC) supplying fresh produce for staff and players
- Six EV charging points at HPC
Bristol Sport Chief Commercial Officer Sarah Farrar said:
“This is a perfect partnership given Good Energy’s well-established place in the renewable electricity supply market and the Bristol Sport Group’s commitment to sustainability. We are very much looking forward to working with Good Energy over the coming years.”
Good Energy’s Marketing Director Laura Wildish said:
“Sport has a massive role to play in promoting sustainability and inclusivity so when we were looking for a partner for our first big sports sponsorship, we knew we wanted a local club that ticked both of those boxes.
“We have definitely found that in Bristol Bears, who are fully on board with getting the green message out there for both households and businesses. We are so excited to see Good Energy on both the men’s and women’s training kits and the creative ideas we have for working together come to life.
“What the Bears are doing to become a more sustainable club, their inclusivity for all and the way they play on the pitch – that’s good energy.”
We’ll be sending them lots of Good Energy as the men’s team charge into their final match of the season and power through to the play-offs.
Win 2 tickets to a Bristol Bears game
To celebrate our new sponsorship, we’re giving away two tickets to a Bristol Bears Premiership Rugby home game next season. To enter, fill in your details below. Competition closes on 22nd June 2025.
