Marketing Fulfilment Executive
Salary: up to £35,000 (Dependent on experience) plus benefits
We are one of the UKs fastest growing green energy companies supplying 100% renewable electricity and green gas to domestic and business customers. Our sustainable and ethical approach to how we do business, combined with our award winning customer service, gives us high levels of customer and employee engagement.
Our purpose is to provide people with a choice to make a cleaner, greener future together. We do this by providing access to locally sourced renewable energy.We set up and own the UK’s first commercial wind farm and have expanded our energy generation capacity with a portfolio of our own wind and solar farms. The company was founded in 1999, is listed on AIM and now employs over 300 people in the historic market town of Chippenham, Wiltshire.
About the role
We are looking for an enthusiastic Marketing Fulfilment Executive to take Good Energy to the next level of stakeholder communications, engagement and reciprocal relationship management including consumers/prospects, domestic, Feed In Tariff (FIT), partnerships and investor relations.
You’ll be working as part of our marketing function including proposition, digital, business and partnerships offline and brand. This role sits within the brand and marketing communications team, with the opportunity to amplify and develop our brand.
The Marketing team is responsible for delivering growth in customer numbers for Good Energy across all channels (including domestic customers, businesses and generators). We want to build great online and offline experiences that connect and engage with our current and future audiences.
- Working closely with our Customer Relationship Marketing (CRM) Manager, you’ll play a critical role in creating, fulfilling and delivering a variety of stakeholder communications including on boarding journeys, change of tenancy, campaigns, and fulfilment of customer journey.
- Be the expert on our Billing system and support the implementation of our CRM strategy through the creation, design and delivery of stakeholder communications collateral including (templates for customer letters, welcome packs, and tariff sheets) aligned to our internal purpose and brand and our strategy on output and deliverables.
- Evaluate current collateral and utilise insights to provide informed recommendations on future strategy and recommendations (format, design, copywriting and tone of voice) then re-launch within agreed budget and through stakeholder engagement.
- Support and evidence key deliverables in the implementation of campaigns (brand, acquisition, retention, engagement) to ensure brand consistency and quality, accuracy and timeliness with external agencies/suppliers and internally, evidencing clear output and value add impact to Good Energy. Report on output of campaign success to stakeholders as required.
We’re looking for a talented Marketing Executive with direct marketing experience within a B2C and possibly also a B2B environment. You’ll also have a proven track record in creating, implementing and managing fulfilment for stakeholder’s, identifying what’s required based on strategy. You will have agency and stakeholder management experience. You’ll have experience delivering multi-channel marketing campaigns and a strong background in customer acquisition, engagement and retention strategies in line with KPI’s.
You’ll be confident and be able to build great relationships but not afraid to negotiate or challenge in a diplomatic way. With previous experience of managing budgets you’ll be used to evaluating and reporting against KPIs and planned spend. You will have had exposure to digital techniques including billing and CRM systems.
A relevant Marketing qualification would be a distinct advantage.
You don’t have to have a background in renewable energy but you must be motivated by working for a purpose and values led organisation, and have the capability to learn about a complex industry, fast.
We are a challenger in the energy market and this is an energy company like no other. You will work alongside colleagues who put our customers and our values at the heart of everything they do. You’ll be part of a small and friendly team so expect to make new friends and enjoy team activities outside of work. Just like us and our customers you will have an interest and understanding of environmental issues.
Behaviours - Works in a way which role models our values:
We are straightforward in how we communicate with each other and get things done.
We are determined and resilient, overcoming challenges to realise our purpose together.
We value people’s differences and recognise the strength they give us when we work together.
In fulfilling our purpose, we aim to balance fairly the needs of our people with those of our customers, our shareholders and our future holders.
In addition to a competitive salary we also offer a wide range of benefits. Our office in Chippenham is very accessible; just a short drive off the M4 and a two minute walk from the train station.
If you’d like to be part of a multi award winning, innovative and fast growing ethical energy business, we’d love to hear from you.
To apply please send a covering letter and a copy of your CV to firstname.lastname@example.org.
Given the high volume of applications we have received in recent campaigns we recommend you apply as soon as possible to avoid disappointment. We will close the role sooner than the date specified below if we are able to fill the position.
Closing date for applications: Monday 11th December 2017
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