Has Climate Week been tainted by greenwash? That’s the question several environmental groups and individuals have been asking in the run up to this year’s Climate Week regarding its sponsorship by a number of huge global corporations whose records on environmental issues are somewhat dubious. We’re interested to learn your thoughts too and have set up a poll on our Facebook page here.
It’s one that we thought long and hard about ourselves before deciding to go ahead and use it as a springboard to promote our own agenda– to grow renewable electricity in Britain. We wanted to show our customers our own alternative vision of Climate Week – a vision we are actively promoting every day of every week of every month of every year.
Some of Good Energy’s partners, such as the Centre for Alternative Technology, have chosen to take a different view and are boycotting this week’s activities. However, questionable sponsors aside, we felt that the aims of Climate Week, “to shine a spotlight on the many positive steps already being taken in workplaces and communities across Britain” and showing how “the power of these real, practical examples – the small improvements and the big innovations – inspire millions more people”, were closely aligned with Good Energy’s own mission to empower individuals to make a difference to climate change through their electricity supply.
By increasing awareness of the issues of climate change among a broader audience, we felt that Climate Week could be the trigger for many people to switch to a green electricity supply and that we should be taking advantage of this and offer them incentives to do so.
Here’s how the issue has been covered in some of the media. In the mainstream press, the Independent, Guardian and Ecologist have all discussed the issue, while website People and Planet has set up an online poll where you can cast your vote for the biggest ‘greenwasher’ of Climate Week.
We’re interested to learn your thoughts too and have set up our own poll on our Facebook page here.
Whatever the outcome of Climate Week – and we hope it will be constructive, with huge numbers of people making positive changes that extend beyond March 27th – there’s no doubt that the greenwash debate and ensuing media attention has served to shed light on what is an increasingly murky issue. Helping to raise awareness of the political and corporate gamesmanship that can sometimes dominate the climate change agenda can only be a good thing. And perhaps, just perhaps, it will embarrass some of the biggest carbon-emitting culprits into rethinking their ethics and encourage them to start protecting the planet rather than profiting from its destruction. We’d love to hear your thoughts on the issue. Cast your vote or leave us a comment here.